Our Product Range & Collections

Sue Mue is an iconic women's wear label based in the heart of New Delhi, offering fine bespoke services to its discerning customers since 1958. Our merchandise is an unconventional blend of traditional Indian & modern western sensibilities combined beautifully to curate bridal, couture, prêt & fabric collections. We understand that each ensemble is very special for you, and we are driven by a passion for excellence and relationships based on reliability and trust.

You can shop with us online or visit us in person, or opt for a virtual appointment via video conference. To schedule an appointment, click here 

How to Shop ?

1. Use the Collections Menu to help you navigate through our theme based collections and the Shop page to find the right product for you based on product type, category and/ or an occasion. You can also look up a product by using the search bar on top right next to your Wishlist icon.
2. Once you have found an item you wish to purchase, select your size and colour. Click on the Add to Cart button below each item.
3. Review the items in your shopping bag by clicking the Cart link at the top right of the page. You can use the Minus and Plus links in the Quantity section to adjust quantity and Cross link to delete items from your shopping bag . If you would like, you may add a special instruction for our team in the text box provided. Use Update Cart button below if and when you complete making changes to your order.
4. Click on Check Out to complete your order. Shipping and taxes will be calculated at checkout. See our Shipping & Delivery section for more information.

First time Orders

To avoid delays to your order, please ensure that your billing address matches the address on your card statement, and that the cardholder's name is written as it appears on the card.

Sizing Information

You'll find the Size Guide for every product on the product page. If you need more help, our customer care team can answer all your questions on sizing and fit - simply email us on or call/ whatsapp us at +91 9810024304 for advice.
See our Returns & Exchanges section for more information.

Packaging Options

Sustainable and recyclable packaging for every order which not only looks appealing, but also makes the perfect storage solution.


Sue Mue offers sales few times a year. For any sale price adjustment policy, Sue Mue will be unable to offer price adjustment on items originally purchased in a sale or on any special promotion items that are temporarily reduced in price.

Redeeming a Promotional Code

From time to time we run offers using promotional codes. When placing your order, simply follow these three steps to redeem your discount.
1. Type in the code in the promotional code box on the payment page and click the Submit button.
2. Check that your discount has been applied under the order summary on the payment page and then click the Check Out button. For further assistance please email or call/ whatsapp us at +91 9810024304.

Your Account

Register with us and you'll be able to enjoy the following benefits through your Sue Mue account:
1. Review past purchases.
2. Save your address and card details so you can shop even quicker next time.
3. Manage your account details, address book and email preferences.
To create an account, simply click on the Account link on top right and then click the Create Account button to fill in your details.

Forgot Password

If you have forgotten your password, follow the Forgot Your Password instructions on the Log In page.

How to Shop Bespoke?

A bespoke ensemble is a clothing piece tailored to your specifications using the fabric (picked from our store) and design of your choice in consultation with our designers. You can choose to place an order for an existing Sue Mue design by clicking on the Customisation link on its product page. Here you can have the outfit tailored specifically to your measurements along with any other design changes if you would like.
Or you can create an all new and exclusive Sue Mue design for yourself via a one-on-one consultation with our designer. A comprehensive consultation can take anywhere from an hour to a few hours, depending on the number of outfits you would like to place an order for and design complexity. Our team doesn’t rush, and will advise you to share your requirements and explore options until you feel happy about the choices and customisation you have made. To get yourself a bespoke ensemble, book an appointment with us, either in person at our flagship store in New Delhi or virtually, and enjoy the experience.